What should I check before using an AI-generated product image?
Before you approve an AI-generated product image, decide what it asks the customer to believe. An image can stand for an actual product, a future concept or an illustration of an idea, and the customer should be able to tell which one they're looking at.
The Oreo example on the media panel was clear about real-product photography: the representative described showing real cookies being enjoyed by real people. Your business may land somewhere else, and the question stays the same.
If the image appears to show something a buyer will receive, check the details against the actual item. If it's a concept, say so plainly so nobody assumes it already exists. Services work the same way. A generated scene shouldn't stand in for proof of an actual workshop, client result or attendee experience, so use real evidence for those.
What to try this week
Write one sentence for the image's intended role, then look at the image with none of the surrounding explanation. Show it to someone who doesn't know your business and hear what they expect to receive.