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FQ AI Summit 2026

Try the Creative Tool Before Rebuilding the Creative Process

My notes from attending the FQ AI Summit in New York, November 10, 2026.

Creative Review and AI Predictions

How should a creative team assess a new AI feature?

Start with one small, permitted production task before changing anything around it. Ice-T discussed AI alongside familiar production tools, including music plug-ins, but that comparison is a prompt for investigation and it doesn't show that every new use has the same consequences as an older one.

Two people seated in conversation on stage under the session screen.
The Ice-T conversation. The Female Quotient AI Summit, Webster Hall, New York, November 10, 2026.

Define the input, the result you expect and the person who can judge whether it's usable. The original stays around so the team can put the two side by side.

Look hard at the edits needed afterward. A feature can make an impressive demonstration and still leave problems in the finished work, so ask the specialist to explain what they hear or see that a general reviewer would miss.

Check the terms and permissions for the material and for how you plan to use it. Technical access to a feature says nothing about whether you may use a recording, voice or image in a new way.

Then decide whether the feature belongs in one step, needs another test or stays out. Keep that decision smaller than any claim about the future of a whole profession.